In the next installment of his column for CNET, MOTO Development Group president Gregor Berkowitz examines the Olympus EP-1, an all-new digital camera designed to look like a classic SLR from the 1960s.

Why did Olympus give a digital camera the New Beetle treatment?

It’s simple: Point-and-shoot digital cameras are threatened by a new generation of camera-equipped mobile phones that actually take pretty good pictures. To fend off extinction, camera manufacturers are scrambling to create products that offer functionality no mobile phone could ever hope to match.

In the case of the EP-1, those highlights include Mad Men-era styling, removable lenses, and a fast (1/4000), mechanical shutter that makes a satisfying *click* when you take a picture. The iPhone will never offer any of those features, of course, which suggests that the EP-1 wants to be something more than just a high-quality camera. It also aspires to be a lifestyle accessory for people who want to show the world that they are serious photography enthusiasts.

To learn more about all the ways in which that ideal was incorporated into the design of the EP-1, read the full CNET column.

A few months back, the folks at CNET invited us to write a column about the latest consumer electronics gadgets to provide insights into the design and and manufacturing decisions that go into making them. Now, at long last, the first of these columns has gone live, and we really like the way it turned out.

In our first Design Review, MOTO Development Group president Gregor Berkowitz takes a look at the Sony X Series Walkman NWZ-X1051, a touch-screen music player with 16GB of storage, built-in Wi-Fi capability, and big ambitions to take on Apple’s wildly successful line of iPod music players. The NWZ-X1051 definitely reflects Sony’s decades of experience building Walkman audio players, but there are also aspects of this device that take the brand in an entirely new direction. Will that combination be enough to put Sony back on the map? Read the column to find out.